Booking Information

Box Office Opening Times

Non Performance Days
MONDAY                                   CLOSED
TUESDAY – WEDNESDAY 10am – 5.30pm
THURSDAY – FRIDAY 10am – 6.00pm
SATURDAY   12pm – 6.00pm
Performance Days
6.00pm – 8.00pm
10.00am – 8.00pm
12.00pm – 8.00pm
6.00pm – 8.00pm

The Palace Theatre does not take seat reservations, all seats have to be paid for at the time of booking.

In Person
Call in at the Theatre Box Office and Information Centre accessible from the Alcester Street .Where tickets can be purchased in person and where you can pay by cash, Palace Theatre Gift Tokens or by most major credit and debit cards
The Palace Theatre no longer accepts cheques as payment.  We apologise for any inconvenience caused by this.

Purchasing by Telephone 01527 65203
You can secure your seats by paying over the phone using a credit or debit card. Tickets can be posted to you for a charge of £1.00 If the performance is within seven days tickets will be held for your collection at the box office. Please note all tickets are subject to a £1 booking fee per ticket up to a maximum of £4.00.

Online Booking
You can now book seats online at

Credit Cards 01527 65203
We accept ACCESS, VISA, DELTA  cards, which means you can pay instantly for your tickets. Call the above number and quote your card number, expiry date, name and address.  We will charge an extra £1.00 if you want your tickets posted to you. If the performance is within seven days tickets will be held for collection.

Terms and Conditions of Sale
We will only refund tickets if the performance or event has been cancelled.
A ticket cannot be refunded in adverse weather conditions if a performance or event still goes ahead.
No refund for pre-booked tickets can be made on the announcement of a subsequent special offer.

Key to concessionary rates.

The symbols below indicate concessions that may be available to shows listed in this brochure. They will be shown in brackets next to the ticket price.

DR = Discount Rate
RC = Reddicard Rate
FT = Family Ticket
CRC = Concessionary Reddicard Rate
Unless otherwise indicated concessions are available if you are under 16, a student, a senior citizen, claiming disability benefit or registered unwaged.  Please check to make sure the show you are booking has a discount rate as some of our productions have a flat rate with no concessions
The General Reddicard Concession
Can be claimed by all reddicard holders at the rate stated in the brochure

Holders of Concessionary Reddicards/Students
Subject to availability you may claim a full price ticket at a significantly reduced rate as stated in the brochure.  This special concessionary rate can only be claimed 3 days before the shows opens and is limited to one seat for each Concessionary Reddicard held.

Please note: Concessionary Reddicards are allocated to people receiving the following benefits:
Job Seekers Allowance, Income Support, Housing Benefit, Council Tax Benefit, Disability Working Allowance, Incapacity Benefit and Invalidity Benefit

Please bring your Reddicard or proof of status when booking.

Palace Theatre Gift Vouchers
The perfect present for birthdays, anniversaries, as a Christmas gift or just to say thank you.  Available from the Box Office priced from £1 upwards.  They are a great gift for all ages and can be used to purchase tickets for any of our theatre events.

Ticket Resale or Exchange
It is general practice that tickets are not exchanged or money refunded. However if patrons find that they are unable to use their tickets the Box Office will endeavour to resell them (although this can not be guaranteed) they must be returned at least three days before the performance.  The resale value may not total the amount you paid for your tickets originally.  Tickets are put up for resale at your own risk. There is an administration charge for this service of £1.50 which will be deducted from the resale value.

We will also exchange unwanted tickets on your behalf, for the same show if there is another date to choose from.  Exchanges are subject to ticket availability and an administration charge of £1.50 per seat  will be made to exchange tickets.

All children over 12 months of age must have a paid for seat. And will only be admitted to specified children’s shows and the pantomime.

Parents with babes in arms under 12 months will only be admitted to specified children’s shows and the pantomime and must report to the Box Office on arrival so the Front of House Manager can issue a pass ticket for the child to be admitted to the auditorium.

We ask that you respect the enjoyment of other patrons and in the event of restlessness request that you take the child from the auditorium.
Unaccompanied children attending shows at the Palace are not the responsibility of the theatre and parents leave children at their own risk.

Data Protection

Privacy notice relating to the sale of tickets.
We collect personal information about you when creating an account online to book tickets or workshops. The legal basis for this processing is the fulfilment of a contractual obligation; by booking tickets or workshops you are entering into a contract, and we require the personal data requested to fulfil this transaction.  When you create an account or purchase tickets, you can opt to consent to us processing your personal information for other specified purposes such as.

  • To send you communications in connection with your transaction and events you attend.
  • provide better services by assessing preferences, trends and interests from the data provided,
  • to offer promotions and to understand our target audience for more focused marketing purposes

 If you chose not to consent to additional processing, this will not affect your rights.  You can browse our website or make enquires with our Box Office without disclosing any personal information.

 The data collected is:

  • Name
  • Address
  • Contact Details
  • Data of birth
  • Debit / Credit card details.
  • Box office account information.
  • Preferences

 This information will be accessible by Box Office staff and PatronBase UK Box Office Systems, who provide support, under agreed restrictions.  This information will not be shared/sold to any other service/organisation unless we have a duty to do so under law. This data will not be transferred outside of the EEA.

 Where you agree to be contacted, the data will be kept until it is either overwritten or until you no longer agree to be kept informed.  If you change your mind, simply log into your account and change your preference.  However you will still receive transactional messages when purchasing tickets or booking workshops.  Transactional data will be kept for 7 years under the Limitations Act 1980. 

 No decisions around this data are made by automated means.

 We collect your information in different ways.  We and third party organisations use cookies and other technologies, such as pixel tags on our websites and in our emails.  General data protection information relating to Cookies and the council can be found at

Reasonable Behaviour
We reserve the right to refuse admission or eject a ticket holder for behaviour likely to cause damage, injury or nuisance, or failure to comply with reasonable requests. On occasion we may have to conduct security searches to ensure the safety of customers.

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